Are you struggling with marketing success? SunStar recently contributed to a webinar hosted by Foreside Distributors, to discuss ideas and resources that can help marketers overcome challenges today. This is the first of installment of our report, Taking Action for Marketing Success. 

Did you know most visitors to your website stay less than 1 minute?

Is your marketing plan not delivering the results you’d hoped for? Are you tired of sending emails and materials into what seems to be a black hole? 

There is no denying it – social media is here to stay. Many advisors thought it might be a passing fad but the giant platforms like Facebook, LinkedIn, and Twitter don’t seem to be going anywhere.

Traditional selling techniques worked for many years with small sales, defined as something that can normally be completed in a single call and typically involves a small dollar amount.

As a leader, what you do AND say are equally important. Communicate to your team that you are a true leader with both your words and your actions.

Many asset managers are reluctant to begin a social media program. We live in a digital society and while it may seem daunting, you may want to consider jumping in.

Daniel Pink has written several best-selling books on behavior, work, and motivation, including A Whole New Mind: Why Right-Brainers Will Rule the Future (2005); Drive: The Surprising Truth About What Motivates Us (2009); and his latest book released this year, When: The Scientific Secrets of Perfect Timing.

The Irish Blessing (found in its entirety below) is widely known throughout the globe, and people everywhere celebrate St. Patrick’s Day on March 17.

Communicating is simple right? You open your mouth and words come out. Not so fast.

"Work Smarter... Not Harder."  Perhaps you've heard that quote, but do you know what it means? Do you put it into practice?

Super Bowl LII returned a 47.4 Nielson rating. While not quite as many viewers as 2017, those are still respectable numbers!