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05
Dec
Dec
Content Marketing: Strategy Is Key
As we wrap up 2018 it’s important to also plan for the…
03
Dec
Dec
Stop Touching Your Clients!
There are a lot of marketing tips and advice floating around -…
21
Nov
Nov
Is Your Brand Still Relevant?
Marketing has moved from a creative effort to a more scientific effort…
14
Nov
Nov
What You Should Consider When Building Out Your Website
SunStar’s Marilyn Dale, Creative and Digital Services Director, spoke with Jill Gregorie of…
05
Nov
Nov
Political Campaign Managers Use Word Of Mouth – You Should Too!
Public relations executives and campaign managers rely on word of mouth advertising…
31
Oct
Oct
Ghosts, Ghouls and Goblins
The celebration of Halloween dates back to pagan times, and today is…
25
Oct
Oct
Email Marketing For Financial Services
Don't just write emails to write them - make them work for…
16
Oct
Oct
Make Your Data Pop
Have you ever seen someone's eyes glaze over as they're presented with…
25
Sep
Sep
Woo Them Right From The Start
Your website is your first impression - make sure it's a good…
24
Sep
Sep
SunStar Strategic Wins Web Design Award
SunStar wins 2018 Award for Outstanding Achievement in Web Development from the…
19
Sep
Sep
Don’t Send Emails At Night….Or Should You?
For many years, email etiquette has said not to send emails at…
10
Sep
Sep
14
Aug
Aug
Taking Action For Marketing Success
Marketing efforts falling short? SunStar Strategic's Marilyn Dale contributed to a webinar…
09
Aug
Aug
Managing Sales - It's A Process
Have your marketing efforts hit a wall? SunStar Strategic's Marilyn Dale and…
26
Jul
Jul
Building A PR Program: Taking Action For Marketing Success
Are you frustrated by marketing challenges? Foreside Distributors hosted a webinar to…
18
Jul
Jul
Marketing - Content Is Still King
Ready to amp up your marketing efforts? Foreside Distributors recently hosted a…
11
Jul
Jul
Must I Have A Digital Presence?
Are your marketing efforts struggling? Not making the progress you anticipated? SunStar Strategic's…
03
Jul
Jul
Control Your Destiny - Set A Marketing Strategy
Marketing success eluding you? SunStar Strategic's Marilyn Dale recently contributed to a…
28
Jun
Jun
Challenging Times for Marketers
Are you struggling with marketing success? SunStar recently contributed to a webinar…
14
Jun
Jun
Where’d Everybody Go? Why Visitors Bounce From Your Website
Did you know most visitors to your website stay less than 1…
11
Jun
Jun
We Asked-Advisors Answered
Is your marketing plan not delivering the results you’d hoped for? Are you…
25
May
May
Financial Advisors And Social Media
There is no denying it – social media is here to stay.…
08
May
May
SPIN Your Sales Into Successes
Traditional selling techniques worked for many years with small sales, defined as…
24
Apr
Apr
Leading Your Team - What NOT To Say
As a leader, what you do AND say are equally important. Communicate…
17
Apr
Apr
Social Media Tips For Asset Managers - Increase Your Visibility
Many asset managers are reluctant to begin a social media program. We…
10
Apr
Apr
Using Sales Tactics In Everyday Interactions--Lessons From Pink’s “To Sell Is Human”
Daniel Pink has written several best-selling books on behavior, work, and motivation,…
16
Mar
Mar
May The Road Rise Up To Meet You
The Irish Blessing (found in its entirety below) is widely known throughout…
27
Feb
Feb
Can You Communicate BETTER With Your Clients And Prospects?
Communicating is simple right? You open your mouth and words come out.…
07
Feb
Feb
Work Smarter By Watching The Clock?
"Work Smarter... Not Harder." Perhaps you've heard that quote, but do you…
05
Feb
Feb
Super Bowl Ads - The Best Of 2018
Super Bowl LII returned a 47.4 Nielson rating. While not quite as…
24
Jan
Jan
Ready To Conquer A Digital Marketing Strategy?
When it comes to running a company, a marketing strategy isn’t always…
19
Dec
Dec
Sweet But Twisted - Fun Facts About Candy Canes
Starting around late November – early December candy canes pop up everywhere.…
13
Dec
Dec
Earned Media Takes The Lead - Paid Media Takes A Backseat
Marketers are seeing a decline in ROI from paid media. Many are…
28
Nov
Nov
Email Marketing Isn't A One-Size-Fits-All Approach
Put your email to work for you. We live in a digital…
08
Nov
Nov
How Do You Rank Your Thanksgiving Feast?
When it comes to traditional Thanksgiving fare there’s something for everyone right?…
26
Oct
Oct
Thinking About Adding Social Media to Your Mutual Fund Marketing Plan?
In this day and age, the internet connects us with friends, colleagues…
27
Sep
Sep
Landing on a 404 Error Page Doesn't Have to be a Bad Thing
We've all run into the standard 404 "page not found" error when…