We help you grow through
Strategic Public Relations & Inspired Marketing
MEDIA TRAINING
In our Message Development & Media Training Workshop, we'll craft a compelling story and help you tell it clearly and consistently.
STRATEGIC PUBLIC RELATIONS
Your custom public relations plan supports your firm’s growth goals by highlighting your expertise and reaching the right audiences.
INSPIRED MARKETING
Marketing today is content rich. We write, design, produce and place across print and digital platforms as an integral part of your public relations efforts.
SunStar: Specialists in Financial Services
FINANCIAL SERVICES EXPERTISE
We specialize in promoting mutual funds, ETFs, wealth managers, and banking products through public relations campaigns and marketing.
TRACK RECORD OF SUCCESS
Our average client enjoys 100+ interviews/year in top-tier financial publications, online outlets and TV. We know the financial industry and the reporters who cover it.
DEDICATED TO YOUR FIRM’S GROWTH
40% of our clients grew AUM 800% in their first three years. By leveraging your press coverage, your PR program helps "get your foot in the door" with advisors nationwide.
What Our Clients Say About Us
COMPREHENSIVE, INTEGRATED PR AND MARKETING
Are you relevant? Credible? Visible? You need a compelling story and ongoing content to be heard.
Our public relations expertise in financial services positions you for growth. You’ll:
- Earn a reputation as a thought leader in financial services
- Get the visibility you deserve in top-tier financial and national media
- Execute integrated content and outreach programs
ETFs, Not Your Grandfather’s Mutual Fund
Old marketing strategies may not work. Younger investors want more.
Read our article as featured in MF Wire.
NEW, CONVERSION, EXISTING, SMART ETF MARKETING
ETFs broke records in 2021! Net flows topped $910 Billion in the US, driven primarily by high demand for equity funds, nearly tripling that category over 2020 - and more than 400 new ETFs were launched. Morningstar expects more of the same in 2022.
Are you ready to compete?
- SunStar understands ETFs
- Our PR programs showcase your expertise
- We run marketing programs to help you grow
- Designed to appeal to investors, our websites are also fully integrated with your back office to deliver required data and be compliant
Award Winning Websites
Your website is a window into your process, performance and personality.
Don't settle for an online version of your company brochure or prospectus.
SunStar's web award-winning team will
- Understand who you are and what your audience needs
- Write compelling content that tells your story
- Design and program a comprehensive, responsive site
- Handle all the details, including compliance
- Provide secure ongoing hosting
LATEST INSIGHTS
What Investors Really Want: Insights fro...
Mutual Fund
Stagflation Ahead? What Advisors Should ...
Mutual Fund
