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Marketing managers can spend hours on fact sheets, data and charts for you to use in client meetings. But should they?
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The Chicago Cubs weren't able to repeat a World Series win, but lot can be learned from the die-hard Cubs fan.
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I think of PR and marketing the same way as I do a jigsaw puzzle: no one piece will make it whole.
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We are living in uncertain times. We've got a new administration, multiple natural disasters in a short time, and tensions are high on the issue of guns in our country.
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Steve Schueth, as producer of the 28th annual SRI Conference, has a unique approach to creating the five track conference agenda that attracts over 700 sustainable investment and finance professional participants.
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Smartly leveraging your media coverage and reprints allows you more than just 15 minutes of fame.
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You've scored a fantastic opportunity for a media interview. Now what? Preparation is key - see how a public relations professional can help.
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Struggling to Make Social Media Work For You? Grab the bull by the horns - take advantage of what social media has to offer!
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If you're not proactively pursuing PR, you're letting valuable opportunities pass you by.
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September is historically the worst month for the stock market. Will the same be true for 2017?
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“Sustainable Investing Solutions For Tomorrow’s Clients Appointments” by Saturna.
With only two dates left in 2017, don’t miss your chance to attend the go to sustainable investing conference for Registered Independent Advisors.
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SunStar Strategic recently sat down with Steven J. Scheueth, producer of The Conference on Sustainable, Responsible, Impact Investing to discuss the upcoming conference as well as the future of SRI investing.
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It takes a long time to build a successful brand. Once you've got it - don't blow it.
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Historically, the month of September is known for poor stock performance.