Uncertainties about socially responsible investing continue to dissipate as investors are increasingly seeking opportunities for their investments to "do good" while returning a profit.

Gone are the fears that investors would have to sacrifice performance if they chose socially responsible investments.

Socially Responsible Investing (SRI) avoids the so called "vice industries" like tobacco or gambling, while choosing to invest in portfolios made up of companies that have a positive impact on the world whether it is the environment, social justice, or alternative energies.

Some advisors continue to struggle with how best to talk with their clients about SRIs.

In a recent article, Investopedia suggests focusing on:

  • Benefits
  • Options
  • Costs
  • Growth of the industry

As an advisor, are you still "dragging your feet" when discussing SRIs? You can find valuable resources on the industry here.

Looking for more ways to spread the word?

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