Email marketing isn't a one-size-fits-all approach.
We live in a digital society - everyone is texting and tweeting and short on time.
Don't send a long convoluted email with no specific purpose.
Develop your strategy, create content rich emails and use them to reach and connect with your target audience. Most inboxes are quite full, leaving you a small window to grab your reader's attention. Take advantage of that opportunity and make the most of it.
Our slide share, Use Your Words, provides you with tips and tools to kick off your email marketing program. Learn more about:
- Why to secure an external email service
- Email best practices
- Identifying and segmenting your audience
Everyone is trying to do more for less, but if you focus on what you are sending to whom,you can get the most from your efforts.
Need help launching your email marketing program? We're here to help.