Executive Vice President & Partner
Watch Hibre's Three Pieces of Advice for Effective PR
Hibre enjoys building relationships with clients and helping them shape key messages so that every conversation with clients, prospects and the media has relevance and a positive impact. Media coverage has been and continues to be an important way to increase a company’s profile and establish branding, which requires both time and energy. Hibre makes this process a positive and motivating experience through patient and positive coaching on technique and strategy to maximize efficacy.
Hibre joined SunStar Strategic in 2007, working with financial services clients to help them grow their businesses and effectively communicate their key messages to clients and prospects. Even during tough markets, Hibre has helped clients grow and raise their firms’ profiles to add credibility in the minds of investors. Her insight into her clients’ needs has helped her identify opportunities and create the processes and accountability needed to engage in effective public relations and marketing campaigns.
Prior to joining the SunStar Strategic team, Hibre spent a year in China exploring Chinese business culture. Hibre was also a registered representative with Prudential Financial where she earned her Series 7 and 66 licenses. Hibre received her BS in management from the University of Massachusetts and an MBA at Pace University, New York, with a concentration in international business.
Hibre is fluent in Amharic (Ethiopian) and volunteers in the Ethiopian community to help newcomers adjust to the United States. In her free time, she enjoys fitness activities and spending time with her husband and their lovely young daughters, Eden and Isabel.