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25
Jun

IRIS.XYZ: How To SPIN Your Sales Into Success

The concept of SPIN selling was originally introduced in 1988, but it has stood the test of time and remains a solid and successful technique for sales teams to employ.

02
Jul
02
Jul

Press Release: SunStar Strategic Designs New Website for Plumb Funds

Alexandria, Virginia – July 2, 2018:  SunStar Strategic, a leading financial public relations and marketing firm, announced the launch of a new website for Plumb Funds, plumbfunds.com.

28
Jun

Challenging Times for Marketers

Are you struggling with marketing success? SunStar recently contributed to a webinar hosted by Foreside Distributors, to discuss ideas and resources that can help marketers overcome challenges today. This is the first of installment of our report, Taking Action for Marketing Success. 

26
Jun

The Case For PR - The Competition Is Doing It!

This is the second installment of our "Case for PR" series. We've put together a series of topics aimed to help those who might be on the fence about kicking off a public relations strategy.

21
Jun

SEC Changes Improve Delivery Of Shareholder Reports

The Division Of Investment Management, the branch of the U.S. Securities and Exchange Commission (SEC) responsible for overseeing the investment management industry, has been involved in a long-term project to improve report delivery for investors.

18
Jun

Top Women Financial Advisors Named

SunStar Strategic congratulates our client, Jeanie Wyatt, CEO & Chief Investment Officer of South Texas Money Management, on being named to Barron’s Top 100 Women Financial Advisors. 

05
May

Iris.xyz: How To Stand Out From The Crowd And Still Be Yourself

If a feature story was written about your firm, what would it say about you? How can you stand out from the crowd and still be yourself? 

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