Insights

26
Feb

20 YEARS: SUNSTAR CELEBRATES BOB TEBELEFF, VP + PARTNER

Bob Tebeleff joined SunStar in 2001 as an account executive. Today he is a partner and Vice President. We took a few minutes to talk with Bob about the industry and changes he's seen during the last 20 years.

25
Feb

8 Steps To A Laser Focused Marketing Plan

The pandemic resulted in a shift online-for practically everything. Millions shifted to work from home and many companies offering in-person products and services shifted to online models.

22
Feb

It's An Interview - Not An Interrogation

Gearing up for your next media interview? It's important to remember that everyone is going in with an agenda - even the reporter lined up to conduct the interview.

16
Feb

20 YEARS: SUNSTAR CELEBRATES MELISSA MURPHY, EVP + PARTNER

Melissa Murphy joined SunStar in 2001 as an account executive. For many years, she has been a partner in the firm and was promoted to Executive Vice President in 2018, leading the SunStar Client Excellence program at the heart of the firm’s service offerings. We took a few minutes to reminisce with Melissa on her experiences of her two decades in public relations.

12
Feb

Give Your Sales Team A Little Love

Everyone loves their sales team-when they close the deal. The job of the salesperson is to get out there, call on, meet with advisors and make the sale. But, are they feeling the love from the home office? Are you giving them the support they need?

11
Feb

3 Tips To Kick Off A Killer Marketing Plan

Marketing - with a solid marketing plan - is crucial for any business. Getting started can be daunting and it might be tough to figure out where to start.

08
Feb

Communication Strategies From Bill And Melinda Gates

Every year the Gates Foundation letter, from Bill and Melinda Gates, is well received across the globe.

03
Feb

Life Hack: Create More Content With Less Effort

There never seem to be enough hours in a day. There is much to be done with little time to do it. Enter life hacks - tips and strategies to help manage time or complete tasks more efficiently. We've got a GREAT life hack that leads to more content creation with less effort!