+1 (703) 299-8390
300 N. Washington St. | Suite 505 | Alexandria, VA 22314
Friday, 21 July 2017 08:12

Talking With the Media and More

Last week we held an interactive webinar, Talking with the Media + More.

We all have a story to tell. It is important that you do just that. Tell it — consistently, concisely, and frequently.

Your story is your unique identity. It quickly tells listeners who you are and what makes you different, while also providing structure and a certain kind of raison d’être for employees and internal stakeholders. 

All too often we hear about media opportunities that were lost or turned away because on the surface they seemed they might not be exactly the right fit. 

We’ve covered the dynamics that might be at play when you’re not quoted, but it’s just as important to focus on the glass-half-full! Let’s look at how to set the stage so you’re more likely to be quoted once you’ve obtained a coveted interview opportunity.

SunStar Strategic is a full-service PR and marketing firm. We have a deep, long-standing practice in the financial services sector, an area where we continue to excel. 

Wednesday, 01 February 2017 06:47

15 Reasons You Weren’t Quoted

In a perfect world, every interview results in a quote or some form of spokesperson/firm/product mention. We know the world is imperfect and oftentimes forces beyond our control guide outcomes.

Thursday, 05 January 2017 06:48

Marketing Strategy: Start With Your Story

Did you miss this article the first time? From time to time we like to re-release relevant posts. This post originally appeared in August and will never be irrelevant.

Telling people your story seems simple enough-but is it?

Did you miss this article the first time? From time to time we like to open the vault and re-release relevant posts. This post originally appeared in August and remains relevant as we head into the new year.

We all have a story to tell. It is important that you do just that. Tell it — consistently, concisely, and frequently.

 

Did you miss this article the first time? From time to time we like to open the vault and re-release relevant posts. This post originally appeared in July and remains relevant as we head into the new year.

The mutual fund industry is changing, and fast.

 

Shareholders can spot a tall tale!

Finally, the campaigning is over and we have a new President.  Some investors are looking to you for guidance as to what it all means.  

Page 1 of 3

Subscribe to Responsible Investing

Enter your email address:

Most Popular Posts

Share This