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23
May
May
SunStar Spotlight: Melissa Murphy
At SunStar Strategic, our people are as successful in their personal lives…
04
May
May
Can A National PR Strategy Help Local Wealth Managers?
Can National Press Outreach Help Local Wealth Managers? Many wealth managers question…
30
Apr
Apr
Wealth Managers: Should You Talk to the Media?
This situation is probably all too familiar to you. You’ve been cranking…
27
Apr
Apr
Communicating Your Story: Stand Out From The Crowd
How can you stand out from the crowd and still be yourself?
19
Apr
Apr
Public Relations For ETFS – A Customized Approach
When it comes to marketing your ETF – a one-size fits all…
16
Apr
Apr
Weighing The Advantages And Limitations Of A PR Program
Your firm might be the best around, but if no one has…
05
Apr
Apr
SunStar Spotlight: Hibre Teklemariam
At SunStar Strategic, our people are as successful in their personal lives…
05
Apr
Apr
Organizational Takeaways From “Wooden On Leadership”
Now that March Madness is behind us for another year, it’s a…
02
Apr
Apr
Top Financial Advisors Named
SunStar Strategic congratulates our client, Jeanie Wyatt, CEO & Chief Investment Officer…
29
Mar
Mar
Media Interview Reprints - Share Your Good News!
Imagine you are the senior marketing executive for a mutual fund family…
27
Mar
Mar
Avoid Being The Best Kept Secret - Kick Off Your PR Plan
Do you have a great product or story? It doesn't matter if…
21
Mar
Mar
SunStar Strategic Launches Dynamic New Website
SunStar Strategic designed and launched a new website, sunstarstrategic.com.
20
Mar
Mar
SunStar Strategic Adds Plumb Funds To Its Client Roster
SunStar Strategic recently announced a relationship with a new client, Wisconsin Capital…
13
Mar
Mar
Considering Hosting A Press Event?
Hosting a press event in New York City or other major media…
06
Mar
Mar
Putting Together The Pieces Of Your PR Plan
Sounds simple enough, but what are the components of a sound PR…
13
Feb
Feb
You're Ready To Launch Your PR Campaign - Now What?
Making the decision to commit to a PR plan is the first…
02
Jan
Jan
Make Better Media Interviews Your New Year's Resolution
Instead of New Year's resolutions that fall by the wayside by February,…
28
Dec
Dec
21
Dec
Dec
Seasons Greetings
The month of December is filled with holidays, traditions, friends, family....gardening? Astronomy?
12
Dec
Dec
Not Getting Quoted? 15 Tips To Help Improve Your Quote Quotient
Ideally, every interview results in a quote or some form of spokesperson/firm/product…
30
Nov
Nov
SUNSTAR SPOTLIGHT: Meet Jake Oxley
At SunStar Strategic, our people are as successful in their personal lives…
16
Nov
Nov
Decluttering Your Message
Don't lose sight of who you are! Tell investors what you do. Let them know what…
14
Nov
Nov
Communicating With Your Audience -- Don't Lose Them With Data
Don't just say it - show it! Spice up those statistics!
08
Nov
Nov
Don't Get Tripped Up By Your Non-Verbal Communication
Is your body language contradicting what you're saying? Are your actions or…
02
Nov
Nov
Practice Management: Put The Power Of PR to Work
SunStar VP, Melissa Murphy, was invited to be a featured speaker in…
30
Oct
Oct
Don't Get Spooked Thinking of Your Next Media Interview
You've scored an fantastic opportunity for a media interview. Now what? Don't…
20
Oct
Oct
PR Lessons From Chicago Cubs Fans
The Chicago Cubs weren't able to repeat a World Series win, but…
17
Oct
Oct
Communication is More Than Just Words
Are you saying what you think you're saying? Beware your non-verbal communication.
13
Oct
Oct
Freaky Friday: 13 Fun Facts About Friday The 13th
Just a little over two weeks from Halloween and it's Friday the…
11
Oct
Oct
Communicating Means More Than Just Talking
Do you consider yourself to be a good communicator? Perhaps you think…
25
Sep
Sep
Reprints: Don't Use a One and Done Approach
Smartly leveraging your media coverage and reprints allows you more than just…
21
Sep
Sep
Ready to Tell Your Story to the Media?
You've scored a fantastic opportunity for a media interview. Now what? Preparation…
14
Sep
Sep
Is Your PR Plan a Bull in the China Shop?
If you're not proactively pursuing PR, you're letting valuable opportunities pass you…
23
Aug
Aug
11 Tools to Make Your PR Life Easier
PR professionals have a plethora of tools available to help make the…