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Media interviews can be nerve-wracking. Don't stress! Go back to the basics - the ABCs.

Have you heard the expression you can’t unring a bell? When it comes to media interviews truer words have never been spoken.

Interviews aren't typically scripted so they don't always go as planned. Don't fret - we've got you covered with our top 5 tips to help you succeed!

Imagine you are the senior marketing executive for a mutual fund family of funds and one of your funds has been featured in an influential financial publication.

Communicating is simple right? You open your mouth and words come out. Not so fast.

Instead of New Year's resolutions that fall by the wayside by February, when it comes to your firm, how about making some resolutions you can commit to and see results from?

Ideally, every interview results in a quote or some form of spokesperson/firm/product mention. Unfortunately, we know the world is imperfect and oftentimes forces beyond our control guide outcomes.

Is your body language contradicting what you're saying? Are your actions or behaviors undermining your words?

You've scored an fantastic opportunity for a media interview. Now what? Don't get spooked - get ready! Preparation is key - see how a public relations professional can help.

Friday, 20 October 2017 14:43

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The Chicago Cubs weren't able to repeat a World Series win, but lot can be learned from the die-hard Cubs fan.

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