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Thursday, 26 March 2020 08:25

Getting Through The Unknown

Many are feeling lost or out of sorts as the world seems to have turned topsy turvy. Some are experiencing feelings that are hard to pinpoint.

In these unprecedented times, more and more people are flocking to various media sources.

Friday, 20 March 2020 08:18

Social Distancing? No Problem

How SunStar Strategic, a leading financial public relations firm turns to digital conferencing in a time of national crisis.

Volatile times can be stressful for both investors and advisors but they don’t have to be.

Friday, 18 October 2019 11:34

Putting Your PR Dollars To Work

Are You Spending Valuable PR Dollars on Tactics That Aren't Worth the Money?

Your website is your first impression; your ambassador, your salesperson!

Mark Cuban is a well-known American businessman and investor.  He owns the NBA’s Dallas Mavericks and is a “shark” on the uber-successful television series, Shark Tank. 

Friday, 06 September 2019 06:02

Keep Calm And Make A Communication Strategy

Do you have a communication strategy? Have you ever left a meeting smacking your head thinking “I should have said X,” or “I forgot to mention Y?”

Friday, 09 August 2019 11:18

Why Your Emails Aren’t Working

It’s hard to reach people these days because everyone is busy and overscheduled. People don’t want to talk on the phone or take in-person sales or solicitation meetings and all the experts are saying emails are the best way to communicate with your audience so why do your emails have such low open rates?

Have you ever abandoned an article you were reading online because it was cluttered, text-heavy or visually unappealing? Do you worry that maybe YOUR content is causing the same reaction in others?

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