Many wonder if PR is right for their company. Thanks to growing technology and analytics we can actually see data that shows that yes, PR can get results. Still wondering if it's right for your company?
Market Insite pulled together their top reasons why it's more important to invest in PR than ever before. They've found:
- Great content inspires trust, creates credibility, and builds brand awareness
- PR fuels growth
- PR is a powerful lead generator
- PR is the key vehicle for brand transformation
- PR is the most effective tool for reputation management
- PR is an excellent tool for recruitment
- PR outlasts advertising
You can find the full article here.