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Marketing Strategy 101: Start With Your Story

Telling people your story seems simple enough-but is it? Do you know your story? Do the other members of your firm? Do you all tell the same story? Or, perhaps you know your story, but your ability to tell it has gotten rusty.

At SunStar Strategic, we have helped many mutual fund and asset managers uncover their compelling stories, tell them consistently and connect with their audiences.

Our free e-book, "Tell Your Story: 7 Tips for Dynamic Messages," is an overview of what we teach in the message  development portion of our Messaging and Media Workshop. We've used these ideas to guide our clients over 25-years as PR professionals.

 

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Read 1200 times Last modified on Monday, 17 October 2016 13:57
Wednesday, 17 August 2016 15:29

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