There are many ways to communicate in today's connected environment--which way is best?
The last 20 months has been incredibily unpredictable. Who ever thought we would hear the word unprecendented so often?
As we head into 2022, we all hope things settle down into something resembling "normal." During the last nearly two years, money managers have been inundated with calls from anxious clients about the safety of their investments and the uncertainty of the days ahead.
Regardless of what is currently going on in the markets, it is important for money managers to be proactive and put their clients at ease by communicating effectively with them. Directly calling clients is an obvious and effective approach. However, there are other tools you can use to communicate with your clients as well.
We've done the research and want to share the pros and cons of our favorite methods with you.
SunStar Strategic has helped many firms design and manage concise, consistent communication programs across emails, videos, webinars and more. In today's volatile markets, staying in touch with investors and their advisors is critical. Need help putting that communcation plan together? Let's