Public relations executives and campaign managers rely on word of mouth advertising as a critical component of their political PR plans when marketing to voters.
Have you heard the expression you can’t unring a bell? When it comes to media interviews truer words have never been spoken.
Interviews aren't typically scripted so they don't always go as planned. Don't fret - we've got you covered with our top 5 tips to help you succeed!
This is the fourth installment of our "Case for PR" series. We've put together a series of topics to examine the various ways in which a public relations strategy can help a firm grow.
Are you frustrated by marketing challenges? Foreside Distributors hosted a webinar to discuss such challenges in the industry and ways to overcome them. SunStar Strategic's Marilyn Dale was a contributor. This is the fifth installment of our report, Taking Action for Marketing Success, designed to present marketers with actionable ideas to overcome their marketing challenges.
A great PR pitch will help you catch the attention of a reporter, blogger or producer. It's a proactive tactic to try and get them interested in covering your story.