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Tuesday, 08 October 2019 08:38

Use A Message Map To Stay On Point

Maps can be used for more than just driving directions!

Everybody has an agenda - even that reporter lined up to conduct your next media interview.
Friday, 06 September 2019 06:02

Keep Calm And Make A Communication Strategy

Do you have a communication strategy? Have you ever left a meeting smacking your head thinking “I should have said X,” or “I forgot to mention Y?”

Wednesday, 26 June 2019 06:26

Pro Tips To Launching Your Next PR Campaign

Are you ready to launch your latest PR campaign? Take a step back and make sure charging forward with a fully fleshed out plan.

Are you the piece our firm is missing? SunStar Strategic is hiring a PR Account Executive for the financial services sector. 

Monday, 06 May 2019 13:58

Ready To Be In The National Press?

Don’t let lack of experience or a smaller AUM stop your pitch cold. 

When you're preparing for your next interview - focus on these 3 top tips.

Monday, 08 April 2019 08:47

What Is PR?

Public relations is many things but it is NOT advertising, NOT just a copy-paste job and it is NOT spin.

Monday, 25 February 2019 06:45

PR: Are You Ready To Take The Plunge?

Before starting a PR program many people wonder does PR even work?

Ever wonder how some savvy fund managers and financial planners win their places as the media's "darlings" -- frequently quoted in numerous mainstream magazines, and other important publications, often basking in the glow of the spotlight on a financial news channel segment?

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