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What do public relations and political campaigns have in common?

Monday, 29 October 2018 14:30

Media Interview Got You Spooked?

Don’t fret – a little preparation (and the right tools) goes a long way!

When it comes to building your brand it's a marathon, not a sprint.

If a feature story was written about your firm, what would it say about you? How can you stand out from the crowd and still be yourself? 

We know most of our readers are already "power of PR advocates" but for those who aren’t as convinced, we offer a series of stories to systematically examine the rationale for engaging a public relations strategy.

How can you stand out from the crowd and still be yourself? 

Instead of New Year's resolutions that fall by the wayside by February, when it comes to your firm, how about making some resolutions you can commit to and see results from?

Thursday, 16 November 2017 06:48

Decluttering Your Message

Don't lose sight of who you are! Tell investors what you do. Let them know what sets your firm apart from your competitors.
Friday, 20 October 2017 14:43

PR Lessons From Chicago Cubs Fans

The Chicago Cubs weren't able to repeat a World Series win, but lot can be learned from the die-hard Cubs fan.

I think of PR and marketing the same way as I do a jigsaw puzzle: no one piece will make it whole.

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