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What NOT To Say In 2019

They don’t always make sense, but somehow, certain words or phrases always become popular and are often over-used.

Advisor Perspectives shared Sara Grillo’s list of the top 6 phrases that you need to stop using in 2019 to avoid becoming a cliché.

  1. “Breakaway advisor”
  2. “Underserved (insert segment or group)”
  3. “Smart beta”
  4. “Disruption”
  5. “We are passionate about our clients”
  6. “Doing well by doing good”

Smart advisors would do well to avoid using these words and phrases. After all, who wants to be a cliché?

Read 1374 times Last modified on Tuesday, 08 January 2019 09:48
Tuesday, 08 January 2019 09:37

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