Both companies are looking forward to the new endeavor which includes a robust PR program and strategic marketing campaign.
Tom Plumb, portfolio manager to the funds, believes this is a winning partnership. “We selected SunStar based on their extensive experience with asset managers and mutual funds – they speak our language,” said Plumb. “These new public relations and marketing initiatives have great potential to help add assets to our fund family. The media exposure and coming new website will expand our reach within the advisor community and with investors.”
You can find the full release here.