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Friday, 09 August 2019 11:18

Why Your Emails Aren’t Working

It’s hard to reach people these days because everyone is busy and overscheduled. People don’t want to talk on the phone or take in-person sales or solicitation meetings and all the experts are saying emails are the best way to communicate with your audience so why do your emails have such low open rates?

Wednesday, 24 July 2019 08:56

The Scoop On Social Media

Social media channels are a great way to connect with your audience. They provide an avenue for communicators to connect directly with their audience on a more personal level reaching a larger audience at the same time.  

The internet continues to cause major disruptions in sales and marketing processes. Consumers can be overwhelmed by options and can get easily distracted by choices and options.

Wednesday, 05 December 2018 06:56

Content Marketing: Strategy Is Key

As we wrap up 2018 it’s important to also plan for the year ahead.

Wednesday, 21 November 2018 06:46

Is Your Brand Still Relevant?

Marketing has moved from a creative effort to a more scientific effort that can be analyzed and adapted based on analytics.

Public relations executives and campaign managers rely on word of mouth advertising as a critical component of their political PR plans when marketing to voters.

Tuesday, 30 October 2018 06:23

Iris.xyz: Why You Need To Make Your Data Pop

Too much data can at once bombard and repel your audience!

Monday, 24 September 2018 10:21

SunStar Strategic Wins Web Design Award

SunStar wins 2018 Award for Outstanding Achievement in Web Development from the Web Marketing Association. Let us do a complimentary audit of your site. 

Tuesday, 25 September 2018 06:29

Woo Them Right From The Start

Your website is your first impression - make sure it's a good one!

Monday, 10 September 2018 06:34

Advisors Tell All

Is your marketing plan working for you? Are you reaching the advisors you want?

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